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1.
Handbook of Relationship Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Response Books 2000
Accession: KP-5022KP-4905|
Availability: Items available for loan: AUD Library-Karampura Campus (2)Call number: 658.8 SHE-H, ...

2.
Customer Relationship Management : emerging concepts, tools and applications by
Language: English
Publication details: New Delhi McGraw Hill 2017
Accession: 4698746984469864698546988|
Availability: Items available for loan: AUD Library-Kashmere Gate Campus (4)Call number: 658.812 SHE-C, ... Items available for reference: AUD Library-Kashmere Gate Campus: Not for loan (1)Call number: 658.812 SHE-C.

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