WINSTON, Wayne L. <br/><br/>
Marketing Analytics :  data-driven techniques with microsoft excel 

 - Delhi  Wiley  2016 
 - 690p. 
<br/><br/><label>ISBN: </label>9788126548620 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research--Data processing.
<br/><br/><label>Dewey Class. No.: </label>658.80072  / WIN-M