TY  - GEN
AU  - REIC, Ivna 
TI  - Events Marketing Management: a consumer perspective
SN  - 9780415533584
U1  - 394.20688 REI-E 
PY  - 2017///
CY  - London 
PB  - Routledge 
KW  - Special events--Marketing
KW  - Special events--Management
ER  -