TY - BOOK AU - THOMPSON, Arthur A. AU - GAMBLE, John E. AU - PETERAF, Margaret A. TI - Crafting and Executing Strategy: concepts and cases SN - 9780071317009 U1 - 658.4012 PY - 2012/// CY - New York PB - McGraw Hill KW - Executing strategy, Craftm, Strategy planning, Business planning ER -