Designing B2B Brands lessons from deloitte and 195,000 brand managers

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Material type: Text

TextLanguage: English Publication details: New Jersey Wiley 2013Description: xiii, 209pISBN:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	AUD Library-Kashmere Gate Campus	658.827 RES-D (Browse shelf(Opens below))		Available		22254

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Previous	658.827 KOM-B Brand Challenge	658.827 MIL-B Business of Brands	658.827 RAF-I Innovation,Product Development and Commercialization	658.827 RES-D Designing B2B Brands	658.827 SCH-B Brand Culture	658.827 SCH-R Rethinking Prestige Branding	658.827 UNC-P Perspectives on Brand Management	Next

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