Innovation,Product Development and Commercialization case studies and key practices
Material type:
TextLanguage: English Series: Cengage LearningPublication details: New Delhi Cengage Learning India Pvt. Ltd 2006Description: 403pISBN: - 9788131509982
- 658.827 RAF-I
| Item type | Current library | Call number | Materials specified | Status | Date due | Barcode | |
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Books
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AUD Library-Kashmere Gate Campus | 658.827 RAF-I (Browse shelf(Opens below)) | Available | 11498 |
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| 658.827 KEL-S Strategic Brand Management : building, measuring, and managing brand equity | 658.827 KOM-B Brand Challenge | 658.827 MIL-B Business of Brands | 658.827 RAF-I Innovation,Product Development and Commercialization | 658.827 RES-D Designing B2B Brands | 658.827 SCH-B Brand Culture | 658.827 SCH-R Rethinking Prestige Branding |
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